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Understanding the determinants for the adoption of mobile market research Scientific publications

Understanding the determinants for the adoption of mobile market research

Just as the mobile revolution has had a profound impact on society, creating new, and modifying existing economic activities, so too has the market research industry undergone a similar transformation. Mobile market research is now[…]

Logistics 4.0: The key to competitiveness in a globalized world Actuality

Logistics 4.0: The key to competitiveness in a globalized world

More and more companies are facing the growing need to optimize their logistics processes to stay competitive in a globalized and highly demanding market. Logistics 4.0 emerges as a revolutionary solution that combines artificial intelligence,[…]

Gender and learning: relationship in entrepreneurship and business plans Scientific publications

Gender and learning: relationship in entrepreneurship and business plans

The competency-based educational approach implemented by the Bologna Declaration, implies a shift of focus from contents to competencies, which have become a crucial element of the learning process. This new approach evaluates competencies as a[…]

8 keys to negotiate with large suppliers Actuality

8 keys to negotiate with large suppliers

When a company faces powerful suppliers, the ability to negotiate effectively becomes an invaluable asset. Handling these negotiations strategically can not only ensure better business conditions, but also strengthens long-term relationships. Below we present 8[…]

Competencies in business degrees: A face-to-face and online comparative study Scientific publications

Competencies in business degrees: A face-to-face and online comparative study

Implementation of the European Higher Education Area (EHEA) represented a shift from a content-based model to one that places competencies at the center of the learning processes. In university higher education, competency-based design helps in[…]