MeL research group win an award for outstanding paper
Actuality The prisoner’s dilemma in negotiation: A business perspective
The prisoner’s dilemma is a concept rooted in game theory, which has found applications in various areas, including negotiation in the business world. This paradigm offers deep insight into the challenges and strategies involved when[…]
Actuality The role of NFTs in online education
The emergence of non-fungible tokens (NFTs) has revolutionized the way we learn and teach. NFTs are unique and irreplicable digital assets, making them a perfect choice for the education sector. In this article, we will[…]
Actuality Compete on price or quality: Comparative analysis
The decision to compete on price or quality is critical to the long-term success of a company. Both strategies have their advantages and disadvantages, and the right choice depends on a number of factors, such[…]
Actuality Customer retention as a key to business growth
Customer retention is an essential key performance indicator (KPI) for measuring the long-term health and success of a business. This KPI not only reflects a company’s ability to attract new customers, but also its ability[…]
Actuality The power of KPIs for business growth
KPIs, or Key Performance Indicators, have emerged as essential tools for measuring and evaluating progress toward strategic objectives. In this article we will thoroughly explore the importance of KPIs, their effective implementation and their fundamental[…]